Exhibiting in the ALA Annual Conference & Exhibition is just the first step. Make sure attendees recognize your brand! Take advantage of these engagement tools to raise your company's profile, and make the most of your exhibit experience.
Reach out directly to attendees to make sure they’re aware of your participation.
ALA is offering the following options to you to reach attendees:
Attendee List Rental
Target buyers by industry segment, demographic profile or geographic area. List counts can be modified to meet your budget requirements. TrafficMax online attendee list rental and marketing system allows you to reach qualified buyers for your products and services through attendee list rental or broadcast email service. List rental and broadcast email service will be available through the Exhibitor Registration site, opening in January.
Note on Unauthorized list rental
In the past, some ALA exhibitors received communications from companies soliciting ALA attendee lists. Please note that these companies have no affiliation with ALA, and we cannot recommend purchasing a list through them. ALA's official list rental is provided through CompuSystems Lead Management. For more information, call 866/600-5323, or email CompuSystems at [email protected].
Market your publications and services with ALA Mailing Lists. ALA offers Membership Lists that include Personal and Organizational Members active in special interest Divisions, Sections and Round Tables. ALA Membership Lists also include foreign and Canadian addresses. Additional information on ordering an ALA Membership List.
Exhibitors can submit press releases to appear in the “News” section of the Annual Virtual web site.
Note: Press Releases must be related to your participation in the ALA Annual Conference & Exhibition. Exhibitors can submit a one-line headline for their Press Release, and a PDF file of the Press Release. We will link the PDF file to the one-line headline.
Send headline and PDF file to [email protected].
Meet the Authors
The Meet the Authors program promotes authors/illustrators appearing in exhibitor booths.
The Meet the Authors Submission Site will open in February.
You can schedule your "Meet the Authors" session at the 2022 ALA Annual Conference during any of our exhibit hours.
Diversity in Publishing Title Showcase
The Diversity in Publishing Title Showcase will live online before, during, and after the event and allow exhibitors to enter their books in a searchable database. These titles will then be displayed in the online showcase for attendees to review and connect with the publisher.
Showcase submission form forthcoming.
Sound Garden’s Live from the 25 Podcast Booth
The Sound Garden is a featured area of the exhibit floor that will present sound experiences. One area of the space will host a listening lounge with kiosks categorized by subject, offering the first chapter of exhibitors’ audio books. A second area of kiosks will offer exposure to a wide range of publishing and book-related podcasts. Live from the 25 offers a semi-soundproof recording booth where interviewers can record a short podcast with an author from the exhibits. A separate space will feature indie and emerging audio publishers introducing their newest titles.
Live from the 25 Podcast Booth submission form will be available in February.
Festival of Shorts
The Festival Shorts will showcase a variety of short films, documentaries and trailers throughout the day from Saturday through Monday. Many will offer a chance to meet the film’s writer, director, or subjects. Films that would qualify are short films under 15 minutes long, and book trailers.
Permission to show film must be obtained by sponsoring organization.
Submission site will open in February.
Room and projection equipment will be provided by ALA. All other costs are the responsibility of sponsoring organization.